Quickly identify whales and deprioritize low-intent conversations—so your team focuses on fans with real spend potential.
With spend signals, purchase likelihood, and personal context all in one panel, your team can prioritize smarter and personalize faster, converting even more conversations into revenue.
Insights
It contains the most important information about fans and is organized into six blocks. With the customizable layout, you can drag and drop each block to prioritize what matters most to you. You can also collapse blocks you don’t use in your day-to-day work, helping you remove unnecessary data and stay focused while chatting and making decisions.
Spending behavior
Update frequency: every 20 minutes
| Description | Calculation (if applicable) |
Total spend | Total amount the fan has spent on this creator since the creator was added to Infloww. |
|
Last spend | When, what, and how much the fan last spent. Includes Tips and PPV sales.
Excludes subscription and chargeback transactions. | Last spend = current time - last paid time
h = hours w = week m = month y = years |
PPV | Total & average spent on PPVs. | Average PPV = total PPV revenue / PPV paid times |
Tip | Total & average tipped. | Average = total tip revenue/ tip paid times |
Highest spend | When, what, and how much the highest spend was. Includes Tips and PPV sales.
Excludes subscription and chargeback transactions. |
|
Organization metrics
Update frequency: once daily
| Description | Display |
Spending power | Displays the fan’s spending strength across your agency based on the last 30 days behavior. | Top 1% – Among the top 1% highest spenders
Top 5%
Top 10%
Top 25%
Top 50% Bottom
No Spending History / Insufficient Data – No transactions recorded in the past 30 days
Tiers (%) are based on relative ranking, not fixed amounts, this means that the spending range for each tier changes dynamically It depends on: Overall fan spending behavior and Distribution of revenue across fans |
Subscription
Update frequency: every 20 minutes
Status | Indicates whether the subscription is currently active. |
Tier | The fan's subscription tier |
Cost | Monthly subscription cost. |
Duration | Shows the total duration a fan has been subscribed to this creator, accumulated across multiple subscription renewals. |
Auto-renewal | Indicates whether auto-renewal is enabled or disabled. |
Profile
| Description | Input method |
Birthday | The fan’s date of birth. | Manually entered |
Location | The fan’s location. | Manually entered |
Local time | The fan’s local time, based on their location. | Automatically set based on location. |
Salary frequency | How often the fan is paid. | Manually entered |
Last pay date | The most recent date the fan was paid. | Manually entered and updated based on salary frequency. |
Salary | The fan’s salary amount. | Manually entered |
Lists
This contains all the lists where the fan belongs to.
By clicking on the gear icon you open a quick list editor. You can add, remove the fan from different lists or create a new list.
Notes
Here you can add any additional information about the fan—such as hobbies, pets, or recently discussed topics—to help your chatting team continue ongoing conversations and personalize interactions with the fan.
By default, we provide a basic list of fields that can be filled out:
Age
Job
Preferences
Hobbies
Nationality
Gender
GF
Others
Sales
The Sales tab contains a fan’s purchase history with full PPV timeline:
Creator notes
Store any relevant details (like the creator's birthday, services, or tone-of-voice) for easy reference when chatting.